Roblox has massive engagement but limited monetization beyond Robux. The company has been laying down the foundations for an expansive advertising business. Its success will depend on its ability to ...

(Bloomberg/Cecilia D’Anastasio) — Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds since the company went public in 2021. It’s ...

Roblox Corp. (NYSE: RBLX) announced a partnership with Alphabet Inc. (NASDAQ: GOOGL) that will allow brands and agencies tied to its Rewarded Video ads to buy advertising from Alphabet via Google Ad ...

Roblox’s consensus analyst price target has slipped slightly to $145.63, even as updated models assume marginally lower discount rates and faster revenue growth of 36.27% driven by rising user ...

In today’s Digest, we discuss the launch of Netflix’s in-house ad tech suite across EMEA, Roblox’s in-game merch sales, and Warner Bros. Discovery's launch of WBD Storyverse. Netflix will begin ...

There’s no doubt that Roblox is one of, if not the, biggest gaming platforms in the world today. By many accounts, it has about 85 million daily users worldwide. That might seem incomprehensible, and ...

(Bloomberg/Cecilia D’Anastasio) — Roblox Corp., the popular video-game platform, reported a larger-than-expected jump in active users for the first quarter, benefiting from efforts to attract new ...

Roblox (NYSE: RBLX) is a gaming platform that many investors know well. It has 112 million daily active users (DAUs) and one of the most engaged audiences in digital media. Players don't just log in ...